I am indeed very much delighted in bringing the first issue (December 2012) of the premium Journal European Journal of Commerce and Management Research (EJCMR). This issue comprises of 6 articles from different dimensions of Commerce and Management Research.
The EJCMR covers scholarly research articles with a wide spectrum and encompassing a broad avenue of Commerce and Management related emerging issues. It will lay down a platform for a new perspective and dimension to the research scholars and academicians in order to illuminate hitherto unexplored ideas.
The research aspirants, readers,academicians, corporate and other dynamics who are actively involved in writing and publishing of articles are welcome to contribute their analytical research articles, review of significant research work done, qualitative and quantitative empirical studies, and case studies.
|SL. NO.||TITLE||AUTHOR (S)||ACCESS|
Organic Products as Key Differentiators for Business Success -
Case Studies in the US and European Context
Edwin Lourdes Joseph
S. Praveen Kumar
Antecedents and Outcomes of Emotional Labour: A Study of Employees in the Hotel Industry
|3||Developing a Theoretical Framework for a Study on the Impact of Advertising Credibility of Consumer Healthcare Products|
V.P. Jagathu Raj VP
Hygienic Industrial Canteen Amenity - A Critical Factor for Healthy Work Environment of Indian Work Force
T. Narayana Murty
|5||Understanding 'Training and Development' in Public Sector Undertakings|
D. Venkoba Rao
|6||Attitudes of Jammu Citizens Towards Investment in Mutual Funds: A Case Study in Jammu|